BLOG: New drive for volunteers launches

It’s bright and eye-catching and features several familiar friendly faces – it’s St Luke’s new volunteer recruitment campaign!

With ages ranging from 13 to 90, our volunteers are at the heart of St Luke’s and we simply couldn’t provide our vital services without them. Our challenge is to continue to attract these generous spirits so that whether it’s our events, our charity shops, our Distribution Centre or in the kitchen or in maintenance, we have a sufficient number of committed volunteers to work alongside our hardworking staff so that St Luke’s continues to deliver outstanding care. Thanks to the creative talent of the in-house Marketing and Communications team, we have a really strong suite of marketing materials to help with this. With vibrant and engaging posters, pullup banners, postcards, social media and TV animation, as well a dedicated ‘pod’ for events, the message that volunteering for St Luke’s makes an important difference will be well and truly out there!

Importantly, the campaign features some of the many inspiring volunteers from across our charity, so you’re bound to recognise a face or two. And using their words, which focus on what they’ve gained while they’ve been giving back, adds real impact.

Sanna Tyrvainen, Volunteer Services Manager at St Luke’s, said: “With an organisation of our size that provides such a vital service, we need to recruit volunteers all year round and can never be complacent. Our many shops, in particular, require a lot of volunteers to help ensure they run smoothly. “In fact, we have an urgent need for more retail volunteers and we hope this campaign will help spread the message. People don’t have to commit huge amounts of time – the willingness to give a couple of hours a week can make a big difference.”

If you or anyone you know would like to find out more about volunteering with St Luke’s, please go to our website or call 01752 401172.