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latest news, PR

PR: Neon is coming – Flash mob launches St Luke’s Midnight Walk 2017

15 May 2017

A flash mob of neon dancers took over Drake Circus on Saturday to celebrate the countdown to St Luke’s annual Midnight Walk.

The event was put on by St Luke’s Hospice Plymouth in collaboration with Street Factory, a Plymouth based not-for-profit organisation that helps to transform young lives through the elements of hip hop and mentoring.

More than 20 dancers, made up of St Luke’s staff and volunteers, staff from Nash & Co Solicitors, alongside professional dancers from Street Factory, brought Drake Circus to life on Saturday lunchtime with a fluorescent flash mob, in preparation for the charity’s annual women’s sponsored walk on Saturday 1 July.

Sponsored by Nash & Co Solicitors, the city’s favourite ladies’ night out will be starting and finishing at The Piazza, Royal Parade this year and is set to be a colourful night to remember. The theme is neon, so prepare for an array of fluorescent outfits, glow sticks and face paint to guide you through the night.

Bring all the girls and your glow sticks and join the thousands of women that take part each year, whether you are walking in memory of someone, to support St Luke’s or simply to have a fun night out, everyone is welcome.

There is a 3, 6 or 13.1 mile route to choose from, with party tunes and entertainment to kick start your night. Be ready to hit the pavements at 10pm for 13.1 miles, 11pm for six miles and midnight for three miles.

Street Factory will be there on the night to get everyone warmed up and to get the party started.

Toby Gorniak from Street Factory Hip Hop Arts and Culture organisation, said, “We feel privileged to be collaborating with St Luke’s this year. The Neon Midnight Walk is an event which unites our community and makes such a difference. We are  proud to be part of it”.

The flagship fundraising event raises in the region of £200,000 each year to ensure St Luke’s can continue to deliver end of life care to patients at home, at Derriford Hospital or in their specialist unit at Turnchapel.

Senior events fundraiser at St Luke’s Hospice Plymouth, Marian Kennedy said, “Our Midnight Walk is our most popular event of the year. It gives women of all ages and fitness abilities the chance to join together and enjoy a night of socialising and remembering their loved ones. This year we wanted to bring some colour to the streets, so are introducing a neon theme to help illuminate you as you walk into the night. We are looking forward to working with Nash & Co Solicitors and Street Factory and are excited for what the night holds. We are always so grateful to everyone that takes part supporting St Luke’s and we can’t wait to see everyone in their fluorescent gear on the night.”

Registration is just £18 and includes an exclusive neon t-shirt to wear on the night as well as a unique medal and goody bag for all finishers.

Sign up now at www.stlukesmidnightwalk.co.uk. To find out more about the work Street Factory does you can visit their website at www.streetfactorycic.com.

22nd May 2017
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